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CLEARBROOK BREWING
Clearbrook Brewing is a rebrand of an existing company. This project first started with a logo redesign. My vision was to create a wordmark that resembled a “brook” flowing through it. My goal was to take Clearbrook from a U-Brew operation and help them enter the growing craft beer market. In order to differentiate them from the competition, each beer flavour has been individualized. This is done by giving each its own stylized can with a unique colour palette, illustration, wordmark and flavour card. Each new beer would be promoted through motion graphics upon release. (Project completed while attending the University of the Fraser Valley)

ROLE
Logo Design, Brand Identity, Packaging Design, Art Direction, Animation

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